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The short answer

How to keep important WhatsApp chats on top without new messages burying them

Pin them. WhatsApp sorts the chat list by the newest message, so a good lead from this morning can be far down by lunch. WhatsApp itself lets you pin up to three chats, which is enough only if you choose with care and change them every week. On WhatsApp Web, InboxCRM pinned chats keep the conversations you choose stuck to the top of the list, so new messages do not bury them.

Not ready to install? Try pinned chats on a practice screen.

Why InboxCRM fits this

InboxCRM pinned chats stay at the top of the WhatsApp Web chat list, so new messages never bury them.

See it working before you install

The pinned chats tutorial runs on a practice copy of WhatsApp Web in your browser. Nothing is installed and no real customer is messaged.

Open the practice screen

Step by step

How to keep important chats on top without new messages burying them

Two ways to do it. The first needs no extra software.

With WhatsApp alone

  1. 1Pin your three most valuable open chats. Three is WhatsApp's limit.
  2. 2Every Monday, unpin the ones that are finished and pin new ones.
  3. 3Mark any other chat you owe a reply as unread, so it stays bold.
  4. 4Archive chats that are finished, so the list is shorter.

With InboxCRM

  1. 1Open a chat you must not lose.
  2. 2Pin it from the chat-tools panel.
  3. 3It stays at the top of the WhatsApp Web chat list.
  4. 4Unpin it when the deal is done.
Add InboxCRM to Chrome

What this does not do

  • InboxCRM pins show in WhatsApp Web in Chrome. Your phone keeps WhatsApp's own three pins.
  • InboxCRM runs in desktop Chrome on WhatsApp Web. It does not work in the WhatsApp mobile app.

InboxCRM is an independent product and is not affiliated with, authorized by, endorsed by, or sponsored by WhatsApp or Meta Platforms, Inc. WhatsApp is a trademark of Meta Platforms, Inc.

Common questions

How many chats can I pin in WhatsApp?

WhatsApp lets you pin up to three chats. Check WhatsApp's help centre for the current limit, as it can change.

Do InboxCRM pins change anything on my phone?

No. They are part of the InboxCRM layer on WhatsApp Web in your desktop Chrome browser.

Is pinning the same as starring?

No. Pinning keeps a whole chat at the top of the list. Starring marks one message inside a chat so you can find it again.

Related how-tos

Turn your WhatsApp inbox into an organised sales workspace

Add the extension, open WhatsApp Web and start organising the chats you already have. No separate CRM to keep in sync.

  • Works with your existing WhatsApp Web account
  • CRM records stay on your device
  • AI optional, your own key